90s Opinion


Dale Spender (continued)

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This should be the national investment agenda for countries such as the UK, and Australia.

These days, workers don't have to use the public transport system to get themselves to work; they don't have to catch a plane to deliver the goods to the other side of the world. Now that e-business is growing so quickly and workers can "go to work on the internet" or "deliver the products online", it's clear where government infrastructure priorities should lie.

Unfortunately too many of our non-digital policy makers and leaders just don't get it.

They still think that computers (and internet connections) are an option - for individuals. And while they remain keen to promote (and pay for) the latest railway line across the Australian desert, or the latest airport upgrade etc., they are shocked at the very idea that everyone should have a computer and an ISP.

They just can't comprehend the need for the entire population to be provided with telecommuting facilities - and that it makes good sense for this to be a government responsibility.

Some governments have got the message. In Sweden for example, more than 60% of the total population will have a PC by the end of 1999; and more than one third of these purchases are being made on a government sponsored scheme. So there are no prizes for guessing how well Sweden will do in finding jobs for the workforce, and design services for the global market place. Here comes the IKEA successor.

In a digital society, everyone must have a digital connection; digital citizenship demands nothing less. Providing such a coordinated information infrastructure calls for a mind change; it isn't an accounting exercise.

Because telephones have been part of the industrial economy, they have become readily available, and you don't normally have to buy them. In Australia, for example, Telstra "rents" out the handset - and you pay for your calls. And many mobile phone companies "give away" the phone - and sell the customer their service plans.

One US company has already caught on. Hardware is cheap, they say. They too "give away" the computer. You buy the connection and the customer service.

Such a strategy might not put an instant end to the two-class system of information haves and have-nots, but it is certainly a move in the right direction.

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